Gift Purchasing is Like Speed Dating

Gift Purchasing is Like Speed Dating

Gift Purchasing is Like Speed Dating Does Your Packaging Stand Out? Seconds matter when your product hits the shelves of a department store, a grocery chain or other retailer. Customers have hundreds of options when they enter a store; even more so in the gift section...
Nostalgic Packaging Making a Comeback

Nostalgic Packaging Making a Comeback

Is Nostalgic Packaging Making a Comeback? In the August edition of Brand Packaging Magazine, we spotted an article entitled “Nostalgic Packaging Has Made a Comeback”.  The article states that nostalgic packaging creates an emotional bond between the consumer and a...